Our Philosophy

Whether doing a new website design or optimizing a site for the search engines, we have a simple approach to all our projects.

• You Own It: Everything we do is based on keeping the control of the web properties in your hands. You own the domain, you own the hosting, you own the website, and you own any tools or software developed or customized for your site. This is our “hit by a bus” strategy — if any of our team (or all of us) is hit by a bus, you have control, access and ownership to everything related to your website so you can seamlessly continue with another web agency at any time.

• You Can Read It: We use standard web technology (like HTML, CSS, RSS), open source platforms (like Wordpress) and common programming languages (like PHP and MySQL) whenever possible for any work we do.

• You Know It: There are no secrets in what we do. You will always have an accounting of what we’re doing for your site and why, and a complete list of all your web assets, how to access them, and how they fit into the larger strategy. (see you own it policy from above)

• You Can Count on It: Lasting results – all work is done with the future in mind, both in how your website is managed (i.e. using a blogging system so you can easily make updates) and in how we optimized for the search engines (i.e. we only use “white hat” techniques and tactics that continue to improve in time).